Singapore · China

Grow your business in Singapore and China.

We build websites, run marketing and shape brands for companies working between Singapore and China. One team that knows both markets, in English and Chinese.

  • Registered in Singapore
  • English and Chinese
  • One point of contact
Who we help

Built for businesses working across two markets.

Customers in Singapore and China use different platforms, speak different languages and buy in different ways. We help you get it right on both sides.

CN → SG

Chinese companies coming to Singapore

From setting up and localising your brand to finding your first customers, we help you get established in Singapore.

SG → CN

Singapore businesses reaching Chinese customers

We put your business on WeChat, Xiaohongshu, Douyin and Baidu, and tell your story the way Chinese customers expect.

SG

Local businesses that want to grow online

A better website, more enquiries and a clearer brand. Even if Singapore is your only market.

What we do

Five services, one team.

Pick one, or hand us the lot. Everything is run by the same team, so you only ever deal with one person.

Market entry

Get into Singapore or China without the expensive mistakes.

  • Market research and entry strategy
  • Help setting up a Singapore company
  • Chinese and English translation and localisation
  • Trade show and event support
Learn more

Digital marketing

Get found by the right customers and turn clicks into enquiries.

  • Google SEO and AI search optimisation
  • Baidu SEO
  • Ads on Meta, Google, Douyin and Xiaohongshu
  • Social media, including WeChat Official Accounts
  • KOL and influencer campaigns
Learn more

Branding and PR

Look professional and trustworthy in both markets.

  • Naming, logo and brand guidelines
  • Packaging design
  • Press releases and media relations
  • Video and photo production
  • Launch events and crisis communications
Learn more

Web and tech

Websites and tools that bring in business, not just look nice.

  • Websites and landing pages
  • WeChat Mini Programs
  • Ecommerce: Shopify, Lazada, Shopee, Tmall Global
  • WhatsApp and WeChat automation, AI chatbots
  • CRM setup and lead tracking
Learn more

Education marketing

Student recruitment and marketing for schools and education providers.

  • Recruiting students from China
  • School branding and websites
  • Enrolment ads and content
Run by Starwave Education Learn more
Two markets

Two markets, two different playbooks.

What works in Singapore often doesn't work in China, and the other way round. We do both.

SingaporeChina
SearchGoogleBaidu
Social mediaInstagram, Facebook, LinkedIn, TikTokWeChat, Xiaohongshu, Douyin, Weibo
ChatWhatsAppWeChat
Online shoppingShopee, Lazada, ShopifyTmall Global, JD
LanguageMostly EnglishSimplified Chinese
How we work

Four simple steps.

Before we start, you know what we'll do, what it costs and how long it takes.

  1. 01

    Talk

    We learn about your business, your goals and your budget.

  2. 02

    Plan

    You get a written plan and quote before any work starts.

  3. 03

    Build and launch

    We do the work and keep you updated as we go.

  4. 04

    Grow

    Monthly reports on what's working, and changes based on the numbers.

About Starwave

The Starwave family.

Starwave started in education, helping students from China study in Singapore and Malaysia. Along the way, businesses kept asking for the same cross border know how. That's how Starwave Consulting began.

Starwave Consulting

Web, marketing, branding and market entry for businesses in Singapore and China.

You're here
Starwave Education

Helping students from China find the right school in Singapore and Malaysia, from secondary school to MBA.

starwave.education

We know both markets

We know the platforms, habits and rules on both sides.

English and Chinese

We work in whichever language suits you.

One point of contact

No juggling three different agencies.

Honest reporting

We show you what's working and what isn't, with real numbers.

FAQ

Questions clients ask us.

Didn't find your answer? Just send us a message.

Do you only work with Chinese companies?
No. We also work with local Singapore businesses, and Singapore companies that want to reach Chinese customers.
Do you work with small businesses?
Yes. We'll suggest what's worth doing first for your budget, and we won't sell you things you don't need.
How much does it cost?
Every project is different. After a first chat we send a written quote, so you know the cost before any work starts.
Can you run WeChat or Xiaohongshu for a Singapore business?
Yes. We can set up the accounts, write the Chinese content, run ads and report on results.
How soon will we see results?
Ads usually show results within weeks. SEO and brand work take a few months. We'll set honest expectations before we start.
How are Starwave Consulting and Starwave Education related?
Both are part of Starwave Education Pte. Ltd. Starwave Education focuses on student recruitment, and Starwave Consulting focuses on websites, marketing and branding for businesses.
Get in touch

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